Monday, April 19, 2004

The good, the bad and the canceled: In this week's installment of "The Comic Pimp," James Sime looks at what went wrong with WildStorm/Eye of the Storm, boiling down the problems to advertising, trade dress and market penetration:

"... [T]hat's the thing about the comic business. It's one part comics, and one part business. And sometimes it just doesn't matter how much as I enjoy these books. And sometimes it doesn't matter how much the Isotope customers also appreciate the titles. And sometimes it doesn't matter how many times I've easily used Wildstorm titles as an introduction to modern American comic books to new readers. And sometimes it doesn't matter how often these titles were successful at getting these readers to return to my shop time and again to pick up more Wildstorm books and ask what else they might like reading."