Thursday, April 15, 2004

Time Warner smartens up: Ties between the Smallville TV series and the comic book are being strengthened via AOL's "Chloe Chronicles" online video segments. The second season of the online feature also will use the DC Comics series to continue the show's plotlines:

"In a wonderful example of cross-company promotion, the storyline of 'Chloe Chronicles' starts on the pages of DC Comics' Smallville, continues on AOL and wraps up back in the comic books. Not only does this offer added content for viewers of the Smallville television show, readers of the comic book and to members of AOL, but also drives exposure beyond the television screen, comic book and computer, hopefully creating new viewers, readers and online fans along the way."

Comic Book Resources has the press release.